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Oral Health - March 2016 IG

Top Tips for Dental Website Layout and Architecture

Tips for Buying a Software Solution for your Dental Office

If you are planning to buy a software package to increase automation and improve the efficiency of operations at your dental office, consider the following tips: Choose a Web Based Package You will…

Oral Health - Feb 2016 IG

Call Tracking for Improved Marketing Benefits

EKWA Marketing

Significance of Meta Tags for Dental SEO

Meta tags represent one of the fundamental elements to help your website rank higher in search engine results. These SEO tags are divided into Title Tags and Description Tags, which essentially represent a…

Oral Health - Jan 2016 IG

Healthcare Marketing in the Connected Age

EKWA Marketing

Using Visual Impact to Captivate Your Target Audience

The visual aspects of your dental website potentially holds a greater influence on a new visitor to your site. It is not just about grabbing the attention or arousing the curiosity of a…

EKWA Marketing

Content Marketing is Important – Here’s Why

EKWA Marketing

YouTube can help improve your Dental Website Traffic

  YouTube has emerged as a clear winner by far among various social networks, particularly when it comes to driving targeted traffic to your website and helping consumers make buying decisions. If you…

Partners In Prevention 1

Bigger Patients — Bigger Problems

“People today are about 10 percent heavier than people were in the 1980s, even if they follow the exact same diet and exercise plans.” This was a disturbing conclusion of a recent study…

5-steps-robust-social-media

5 Steps to Robust Social Media Marketing Program

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Exceeding Patient Expectations

Surpassing the “been there, done that” dental visit … Numerous studies have shown that the way patients rate their level of satisfaction with services provided is largely based on the depth of emotional…

EKWA Marketing

Webinars Can Serve as a Useful Online Dental Marketing Tool

A research conducted by the Content Marketing Institute (CMI) in 2013 revealed that webinars are the third most effective online marketing tool. Webinars can deliver real-time content and engage the interest of the…

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Are you taking Advantage of Adaptive Content?

EKWA Marketing

Avoid Negative SEO Tactics to Maintain Website Search Rankings

Search ranking algorithms of leading search engines such as Google and Bing have become highly sophisticated in recent years. It is no longer a wise move to indulge in negative SEO tactics in…

Transitions Group North America - logo

The foundation for all success, growth, progress and momentum….

As the old saying goes; “If you’re not growing, you are dying”. Constant and never-ending progress is the root cause of all success and fulfillment. The one percent of the population who succeed…

Partners In Prevention 1

What Your Older Patients Are Thinking & Wanting

When I was surveying adults in the waiting rooms of dental practices in the UK some time ago, I wondered if these patients wanted to participate in the assessment of their future oral…

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