Philips Sonicare
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EKWA Marketing

Millennial Marketing – Connecting with the Digital Generation

Tues-w-Transitions

The Power of Experience to Educate and Empower Your Patients

Are you doing all you can to motivate and empower your patients to become actively involved in their dental health?    As dental professionals, you are trained to understand the science of oral…

Tues-w-Transitions

People Buy From People They Trust

Are you using referrals as one of your most successful practice building strategies? One of your patients has just said great things about you, your office and your team. This is an excellent opportunity…

Partners In Prevention 1

Changing The Model of Dental Customer Care

The traditional model of “dental customer care” has been in place for a long time, and it has seen little real change. It goes like this: modernize the dental office, promote expensive surgical…

Tips on How to Interact with Patients Who Have Mental Health, Intellectual, Learning Disabilities or Language/Speech Impairments

The Accessibility for Ontarians with Disabilities Act ( AODA) is a law in Ontario that allows the government to develop specific standards of accessibility and to enforce them. Recognizing the history of discrimination…

Dentistry IQ

Ever wonder what dental services consumers search for? FAIR Health offers an analysis

Prophylaxis. Root canal. Periodic evaluation, or porcelain/ceramic crowns. While these are basically part of a second language to dental professionals, consumers want to know more about what procedures are available to them, and…

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Answering Difficult Patient Questions with Great Answers

ANSWERING TOUGH PATIENT QUESTIONS WITH GREAT ANSWERS Why do I have to pay for an examination? In a clinical exam, the doctor diagnoses not just tooth decay and gum disease, but she looks…

FREE DENTISTRY - CALL NOW FOR AN APPOINTMENT

Drill – Fill – and Please Pay the Bill!

Do you go to your hairdresser or grocery store and leave without paying? Would you go to a restaurant, enjoy your meal and leave without paying?  Does any business do this, other than…

Woman Suffering from Insomnia

The hardest part is just listening…

By Claire Edmonds, PhD ……….previously, we left our hero in the unlikely position of surrendering to the bereaved Mrs Smith, who is mourning the sudden loss of her husband. She has a painful…

Active Q T Ultimate Tri Series Jack's Point Triathlon, Jack's Point,  Queenstown, Otago, New Zealand

Shifting gears; the unexpected, the uninvited and the inevitable

I have a birthday looming. When I’m sixty-four isn’t that much farther. Eliot’s suggestion that I grow old, I grow old, I shall wear the cuffs of my trousers rolled is beckoning, and…

There is a god; we made the New York Times Sunday Review

IT’S become commonplace to criticize the “Occupy” movement for failing to offer an alternative vision. But the thousands of activists in the streets of New York and London aren’t the only ones lacking…

A is for Apple

I am obsessed with Apple as a company, as a culture, as the most innovative business to model in the past century and of course, I dress like Steve Jobs, granted several sizes…

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