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Public Relations – Patient Care
EKWA Marketing

How To Turn New Patients Into Return Patients

EKWA Marketing

Millennial Marketing – Connecting with the Digital Generation

Tuesday's with Transitions

How Relevant Are You in Changing Times?

Change is everywhere and especially in dentistry.  How are you adapting to the changes and using them to be more relevant to your patients? Technology, as we all know, is revolutionizing what the…

Oral Health - July 2016 IG

Addressing Changing Patient Preferences & Expectations

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EKWA Marketing

Have You Aligned Your Dental Website with Facebook?

The sustained popularity of Facebook as the leading social media network can be effectively leveraged to promote your dental website. In a highly competitive online environment, you need more than just website promotion…

Tuesday's with Transitions

Reducing Cancellations & No Shows

DOWNTIME: What happens when patients cancel or just fail to show up? This is especially a problem in hygiene (which patients often skip because, after all to them, “It’s just a cleaning”), but…

Partners In Prevention 1

Changing The Model of Dental Customer Care

The traditional model of “dental customer care” has been in place for a long time, and it has seen little real change. It goes like this: modernize the dental office, promote expensive surgical…

Oral Health - April 2016 IG

How To Improve User Experience for Your Dental Practice Website

Partners In Prevention 1

Where is dentistry going? A chain of prevention practices.

Three news items crossed my desk in the past month. All seem to point to a future for dentistry which features more specialization around managing the cause of poor oral health. One news…

Transitions Group North America - logo

Patient Magic Ratio: Part Two

4 ways to enhance patient satisfaction…… Patient communication is more likely to succeed when there are more positive interactions than negative interactions. Luckily, we as humans have a unique ability to turn negative…

Transitions Group North America - logo

The Patient Magic Ratio.. Part One

The key to improving patient satisfaction…… People are porous. They tend to absorb and reflect the atmosphere and motions around them. According to Nobel Prize-winning psychologist Daniel Kahneman, we experience approximately 20,000 individual…

Partners In Prevention 1

The emerging paradox in dental care

Paradox = conflicting or contradictory trends. So what might be the paradox in dental services? On the one hand we have this movement to cosmetic care. A recent survey conducted by the American…

Partners In Prevention 1

Are the silos between medicine and dentistry coming down?

Very recently, there have been 2 announcements in the US about training physicians and nurse practitioners to look after oral health problems. The first announcement emanated from the University of California at San…

Tuesdays with Transitions

Key Phrases for Case Acceptance

Discover the power of the right words……. The vocabulary you use plays a powerful role in whether your patients choose to accept the treatment they need. In Transitions Group’s experience with coaching hundreds…

Partners In Prevention 1

Bigger Patients — Bigger Problems

“People today are about 10 percent heavier than people were in the 1980s, even if they follow the exact same diet and exercise plans.” This was a disturbing conclusion of a recent study…

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The New Patient Call

Turning inquiries into appointments.. Dental  administration team members are truly the “Directors of the First Impression” for new patients, and they have approximately 17 seconds to “make it or break it.” Many new…

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