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How To Turn New Patients Into Return Patients

Tuesday's with Transitions

Top 10 Ways to Ensure Your Practice Thrives

As summer is nearing an end, now is the time of year to ask the following question about your year over year status.  Are you on a decline that won’t seem to stop?  Is…

Create a Dental Blog to Increase Your Site Viewership

The demand for dental treatments is rising with an increasingly aging population, but the competition is also growing at a similar pace. In an Internet and mobile centric world, marketing has become affordable,…

Tues-w-Transitions

Three Steps to Improved Financial Health

Today’s unpredictable, uncertain and rapidly changing world demands that more attention than ever be paid to you mental health, physical health and ”fiscal” health. Here are three steps you can follow to improve…

Tues-w-Transitions

The Power of Experience to Educate and Empower Your Patients

Are you doing all you can to motivate and empower your patients to become actively involved in their dental health?    As dental professionals, you are trained to understand the science of oral…

Workplace conflicts: Tips for the dental hygienist who wants to stay above the fray

When we graduate from dental hygiene school and enter the workforce, it is the skills that we attained and the desire to help people that drive us. We do not think when we…

Tues-w-Transitions

People Buy From People They Trust

Are you using referrals as one of your most successful practice building strategies? One of your patients has just said great things about you, your office and your team. This is an excellent opportunity…

EKWA Marketing

Focus on Building Patient Loyalty at your Dental Practice

While many aggressive dental marketers have a single minded goal to gain new patients for a dental practice, only a few realize that retaining patients and winning loyalty matters more in the long…

Oral Health - July 2016 IG

Addressing Changing Patient Preferences & Expectations

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Tuesday's with Transitions

Patients Need A Reason to Return…

What is the number one reason why patients do not return for their hygiene visits?  Doctors and team members: if you don’t know, you need to find out! We’ve all heard the excuses; illness,…

Partners In Prevention 1

Antibiotic Use in Dentistry Is Growing!

A new study in the Journal of the American Dental Association shows that dentistry’s share of antibiotic use in healthcare has grown significantly. In 1996, dentistry accounted for 6.7% of antibiotic use. By…

Tuesday's with Transitions

Reducing Cancellations & No Shows

DOWNTIME: What happens when patients cancel or just fail to show up? This is especially a problem in hygiene (which patients often skip because, after all to them, “It’s just a cleaning”), but…

EKWA Marketing

Two Vital Points to Remember for Online Dental Marketing

The primary goal of your online dental marketing campaign should be to disseminate information, educate the readers and deliver real value. When the focus is on helping the patients through your dental website,…

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Will You Help Us?

After 30 years in the Dental Community, as a Dental Speaker lecturing in North America and internationally, I retired in 2015. Following my wonderful career, I wanted to give back and volunteer with women. Good…

Partners In Prevention 1

Changing The Model of Dental Customer Care

The traditional model of “dental customer care” has been in place for a long time, and it has seen little real change. It goes like this: modernize the dental office, promote expensive surgical…

Partners In Prevention 1

A Medical Approach to Preventing Cavities

New studies are identifying the key microbes and their interactions which cause a cavity. Essentially, we now know that dental decay is a “poly-microbial disease”, meaning the destruction of the tooth is caused…

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